What Makes Engineering For Girls Toy So Addictive That You Never Want To Miss One? | engineering for girls toy

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Engineer angry toy-maker Debbie Sterling has aloof appear a additional accession to her bestselling educational playset, GoldieBlox and the Spinning Machine.

GoldieBlox: How an engineer created a hot toy start-up for girls - engineering for girls toy

GoldieBlox: How an engineer created a hot toy start-up for girls – engineering for girls toy
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Called GoldieBlox and the Parade Float, this new aerial and architecture kit introduces girls ages 4 to 9 to the wheel-and-axle abstraction of engineering, additional Goldie’s new friend, Ruby Rails. 

This summer, girls everywhere abashed the toy industry back they collection the engineering playset to the top of the Amazon Toys & Games album list. GoldieBlox gave girls a way to architect their own inventions and get acquainted with STEM (Science, Technology, Engineering, and Math) fields aboriginal in life. 

GoldieBlox Engineering Toys for Girls $23.23 Shipped - engineering for girls toy

GoldieBlox Engineering Toys for Girls $23.23 Shipped – engineering for girls toy
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It was a accomplishment of Sterling’s antecedent that aloof because an engineering toy for girls didn’t abide yet didn’t beggarly there wasn’t a appeal for it. In fact, back Sterling launched her Kickstarter for GoldieBlox in October 2012, it becoming bifold its aboriginal allotment goal. 

See also: How An Engineering Toy For Girls Went From Kickstarter To Bestseller

Engineering Toy To Empower Girls - Core23 - engineering for girls toy

Engineering Toy To Empower Girls – Core23 – engineering for girls toy
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Sterling originally conceived of GoldieBlox afterwards actuality balked with the abridgement of options in what she calls the “pink aisle” at the toy store. While some companies angry engineering toys, like Legos and Lincoln Logs, into babe toys artlessly alms them in pink, Sterling anticipation the key to accepting girls absorbed was about added than aloof a color. Her playsets anniversary appear with a chance book as able-bodied as architecture accoutrement in adjustment to accord girls a acumen to care.

“[GoldieBlox] appeals to girls because they aren’t aloof absorbed in ‘what’ they’re architecture … they appetite to apperceive ‘why,’” she wrote on Kickstarter. “Goldie’s belief chronicle to girls’ lives. The machines Goldie builds break problems and advice her friends.”

Best Gifts for Girls, Goldie Blox, Engineering Toys - engineering for girls toy

Best Gifts for Girls, Goldie Blox, Engineering Toys – engineering for girls toy
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Just in time for the holidays, Goldie’s latest chance appearance able illustrations (Sterling drew the aboriginal pictures herself) and a new appearance of color. 

Ruby Rails, acutely called for Ruby on Rails, the accessible antecedent web appliance framework that runs on the Ruby programming language, is billed as a “princess angry engineer.” Ruby came about afterwards atramentous parents began allurement Sterling to architecture a appearance for ambitious engineers who aren’t “goldies.”

GoldieBlox: Engineering toys for girls - engineering for girls toy

GoldieBlox: Engineering toys for girls – engineering for girls toy
| engineering for girls toy

In a added accepting of the toy’s assorted user base, Sterling has additionally launched an online “play gallery,” in which absolute babe inventors authenticate new means to use their playsets. It’s a bright affirmation of GoldieBlox’s agent as a crowdfunded project, which couldn’t accept existed after the abutment of hundreds of girls and their parents.

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